Data brokers know everything about you – what FTC case against ad tech giant Kochava reveals
The data collectors see all. Ph. DrAfter123/DigitalVision Vectors via Getty Images Anne Toomey McKenna, University of Richmond Kochava, the self-proclaimed industry leader in mobile app data analytics, is locked in a legal battle with the Federal Trade Commission in a case that could lead to big changes in the global data marketplace and